Ordlo Wholesale for WooCommerce
» ORDLO WHOLESALE · WOOCOMMERCE
WooCommerce wasn’t designed for trade customers. This is.
A WooCommerce wholesale plugin with customer groups, layered pricing, quote management, trade registration, and company accounts. Everything a B2B operation needs — without the enterprise price tag.
From £90 / year · WooCommerce 7.0+ · WordPress 6.0+ · PHP 7.4+ · HPOS-ready
INSTALL FACTS
Pro-only · Full feature set on every licence · No feature gating · HPOS-ready · GDPR-aligned · Built in Harrogate
01
The Problem
WooCommerce wasn’t built for trade customers
A retail store and a B2B operation look the same on the surface. Behind the checkout they are completely different. Trade accounts need their own prices, their own ordering tools, their own approval process, and their own view of your catalogue. None of that is in WooCommerce out of the box.
Every trade customer sees retail prices
There is no native way to show different prices to different customer types without custom code or role hacks that break during updates.
No controlled access for trade buyers
Products, categories, and prices are visible to everyone. You cannot gate the catalogue or hide prices until a trade account is approved.
Quote requests fall into the inbox
There is no system for managing quote conversations, tracking their status, or converting an accepted quote directly to a WooCommerce order.
Quantity discounts require a separate plugin
Tiered pricing that rewards bulk orders means adding another plugin that may not respect your existing pricing rules.
A trade buyer’s finance team, purchasing manager, and directors each need their own login – with no connection between them and no shared order history.
VAT-exempt B2B customers still see VAT
Manually removing VAT from B2B orders, one at a time, is not a process – it is a liability.
Ordlo Wholesale handles all of it – in one plugin,
from one admin area.
02
What It Does
Twelve features with a clear job.
No padding for the sake of a longer feature count. Each one solves a B2B problem that WooCommerce leaves to custom code.
Plus guest price hiding, store-front login gates, reusable price lists, trade and customs fields (HS codes, country of origin), offers (time-limited fixed-price bundles), and companion integrations with Ordlo Shipping, Cart Rules, Min Max, and Packing List.
03
How It Works
From install to first trade order in a day.
Most stores have wholesale accounts running the same day they install. The setup order is: groups, then pricing, then registration.
Create the groups that match your trade structure.
Name your groups – Retailer, Distributor, Staff – and configure each group’s pricing rules, permitted payment methods, and category access. One group is enough to start; add more as the account base grows.
Assign prices, tiers, and lists.
Set a base wholesale price on each product, add group-specific overrides, or build quantity tiers that reward larger orders. Use the Price Preview tool to confirm exactly what each group sees before you go live.
Let trade customers apply
Switch on the trade registration form, set your approval mode (manual or auto), and publish. Applicants submit their details; you review, approve, and assign a group in one action.
Approved customers log in and start ordering
They see their group prices, use the quick order form or browse the catalogue, and check out. Quote requests arrive in the admin queue — respond, negotiate, convert to order when accepted.
04
Who It’s For
Three B2B operations we built around.
The trade scenarios that shaped every feature decision.
Helen
Independent food producer
Sells retail direct-to-consumer and wholesale to independent retailers. Needs separate pricing for each channel, a VAT-exempt group for registered trade buyers, and a registration form that asks for a Companies House number. The single-site licence covers her.
The registration form and group pricing is the whole story for Helen.
Marcus
Electronics distributor
Three tiers of dealer — Gold, Silver, Bronze — each with different unit prices and minimum orders. Runs quote requests for large or non-standard orders. Needs company accounts so a buyer’s finance team can access invoices without a shared login.
Quote management and company accounts are the features he relies on most.
Anya
WooCommerce agency developer
Builds wholesale stores for clients. Imports tier pricing via CSV rather than setting it product by product. Needs the plugin to behave predictably across every client build, and pairs it with Ordlo Shipping for zone-based wholesale delivery rules.
Bulk import and the Ordlo Shipping companion are the features she leans on most.
05
What’s Included
One tier, every feature.
Ordlo Wholesale is a single paid plugin — no feature gates, no upsell ladder. The licence covers the full feature set, automatic updates from ordlo.io, and priority email support.
Feature inventory.
| Capability | Included |
|---|---|
| Customer groups with per-group pricing, visibility, and payment rules | ✓ |
| Seven-level layered pricing with Price Preview tool | ✓ |
| Quantity tier pricing with auto-display on product page | ✓ |
| Reusable price lists assignable to multiple groups | ✓ |
| Customer-specific negotiated prices | ✓ |
| Trade registration form with custom fields and conditional logic | ✓ |
| Manual and auto-approval modes | ✓ |
| Quote management with conversation thread and Convert to Order | ✓ |
| Quote PDF download and print | ✓ |
| Company accounts with subaccounts and role-based permissions | ✓ |
| Product and category visibility controls per group | ✓ |
| VAT number field at checkout with VIES validation | ✓ |
| Per-group tax exemption and B2B tax display settings | ✓ |
| Quick order form (SKU entry, CSV upload, purchase lists) | ✓ |
| Offers: time-limited fixed-price product bundles per group or customer | ✓ |
| My Account hub for trade customers | ✓ |
| Configurable transactional emails with live preview | ✓ |
| Guest price hiding and store login gate | ✓ |
| Trade and customs fields (HS code, country of origin) | ✓ |
| Reporting dashboard and CSV export | ✓ |
| Status health check | ✓ |
| Bulk edit and CSV import/export for prices, tiers, and visibility | ✓ |
| HPOS compatible | ✓ |
| Automatic updates from ordlo.io | ✓ |
| Manage Licence link on the Plugins screen | ✓ |
| Priority email support | ✓ |
No feature is held back behind a higher tier. The site-count tiers below are about how many sites you run, not what the plugin can do.
06
Pricing
Pricing is plain.
From £90 / year. Full feature set on every licence tier.
Pro · Single site
Year
Pro · 5 Sites
Year
Pro · 20 Sites
Year
Larger portfolios and dev teams.
Pro · Lifetime
One-time payment
For builders who like to own. No annual renewal.
Prices in GBP, VAT included for UK customers. Switch to USD on the checkout page. 30-day refund.
07
Questions
The bits people ask first.
If your question isn’t here, the Knowledge Base goes deeper. Or send a note.
No. Ordlo Wholesale is a Pro-only plugin — no freemium tier, no stripped-down free version. Every licence includes the full feature set. There is a 14-day money-back guarantee if it doesn’t fit your store.
WooCommerce 7.0+ and WordPress 6.0+. PHP 7.4+. HPOS-compatible from version 1.0.
Yes. Retail customers see your standard WooCommerce prices. Wholesale customers see their group price. The plugin does not alter any price shown to non-wholesale visitors.
The plugin looks for the most specific price first and falls back down the chain. Customer-specific negotiated price wins over a quantity tier, which wins over a per-group product price, which wins over a reusable price list, and so on. The Price Preview tool shows exactly which rule wins for any customer and product combination before you go live.
Customers request a quote from a product page or via their account. You respond in the admin, negotiate inside the linked conversation thread, set an expiry date, and send a formal quote. When the customer accepts, you convert it to a WooCommerce order. They pay through the normal checkout flow.
Yes. Company accounts support subaccounts with role-based permissions. A buyer places orders, a finance contact views invoices, a manager approves — all under one company account. Subaccounts inherit the parent group’s pricing automatically.
Yes, and extends them. Per-group tax exemption, a B2B VAT number field at checkout, VIES validation for EU customers, and independent control of whether wholesale prices display including or excluding tax – without touching your retail tax configuration.
Yes. Base wholesale prices, per-group prices, and quantity tier rules can all be imported and exported via CSV from the bulk edit screen. Useful for large catalogues or migrating from another plugin.
Yes. Ordlo Wholesale integrates with Ordlo Shipping to restrict which shipping methods a group can use. Assign a method to a group and that group sees only their allowed methods at checkout.
The plugin continues to run for existing customers, but admin features lock, new wholesale registrations are blocked, and automatic updates stop. Renew any time to restore everything.
Yes. Ordlo Wholesale is HPOS-compatible from version 1.0.
All plugin text is output through standard WordPress internationalisation (i18n), making it compatible with WPML and similar translation plugins. Currency switching is handled by your currency plugin of choice; Ordlo Wholesale respects whichever price is active.
GET STARTED
Trade accounts, properly.
Full B2B stack in one plugin. Buy once, configure once, done.
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